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White Label Products to Sell: Great Options for You

If you’re looking for ideas on white label products to sell, look no further! We’ve compiled a list of 11 great options for 2022, ranging from fitness wear to pet accessories. Whether you’re just getting started in the eCommerce world or are looking to add new products to your existing inventory, these picks are sure to please.

So what are you waiting for? Check these white label products to sell in 2022 and get started!

White Label Products to Sell

A white label product is a product that is manufactured by one company and then packaged and sold by another company under that second company’s brand. White label products are often created by large manufacturers that have the scale and resources to develop and mass-produce products quickly and cheaply.

These manufacturers will then sell their products to smaller companies that don’t have the ability to create their own products, or that want to add a new product to their line without incurring the cost and risk of developing it themselves.

What is white labeling?

A white-label product is a generic product that is mass-produced and then branded with logos or brand names. They can be drop-shipped or printed on demand.

Both private labeling and re-labeling are terms used to describe products that have been manufactured by one company and then re-labeled or re-branded by another.

Private label products are manufactured by a manufacturer and then sold to a reseller, who then sells the products under their own brand name.

While private labeling is more expensive, it’s more suitable for established brands. This is because it requires more customization and a higher minimum order quantity.

With white labeling, small brands and startups can gain access to the same products as larger companies, but at a much lower cost.

White labeling is a way to quickly become your own boss by selling products made by others, customized with your own designs or branding.

White labeling is a trend many entrepreneurs are jumping on to avoid having to manufacture their own products or source them from a manufacturer.

If you white label, you can:

If any of the above resonates with you, then white labeling could be a great option for starting your own business. With white labeling, you essentially rebrand a product that already exists and sell it as your own. This can be a quick and easy way to get started in business without having to come up with a unique product idea or make any products yourself.

You also don’t need to invest much upfront since you’re not manufacturing anything. White labeling can also be a great way to monetize an existing personal or influencer brand by selling branded merchandise.

Making your own products and selling them can be very rewarding. Many artists, crafters, and product designers who run their own businesses enjoy this aspect.

If you’re short on time, creativity, or resources, you can skip product development entirely.

While selling a white-labeled product is appealing because it allows you to avoid having to build out your own infrastructure, it can be easy to become lost in the sea of competitors. To stand out, it’s crucial to invest in your brand story and your customer service.

Amazon’s marketplace is flooded with thousands of similar products, so it’s important to differentiate your brand from the rest. You can do this by investing in a strong brand and user experience.

Or, you might compete with other suppliers on cost or delivery times.

Here are some of the white label products to sell today!

Stainless Steel Water Bottles With Your Company Logo

The reusable water bottle market is expected to reach $10.19 billion dollars by 2024, according to a study by Transparency Market Research.

The number of people who are becoming environmentally conscious and realizing the negative impacts of plastic bottles is increasing, so stainless steel water bottles are becoming a more popular choice.

The Thermos Nissan Stainless Steel Vacuum Insulated Travel Tumbler can keep your drink hot or cold for up to 24 hours and 6 respectively.

If you’re looking for an eco-friendly way to market your company, consider investing in branded steel water bottles. Not only are they great for helping the environment, but they can also boost your brand recognition and help you reach new audiences.

With this option from Alibaba, you can customize each water bottle with your company’s logo. You can also choose to customize the package.

Essential Oils – A Great Starter Kit

Tea tree, Rosemary, and Lavender are some of the most popular essential oils. The market value for these products is expected to rise to 27 billion by 2022.

If you’re looking to get your brand on some essential oils, Alibaba has a great starter kit that includes customizable packaging. You can buy these oils individually or in sets, and with the right marketing, your essential oil business could be booming in no time!

Reusable bags

Give your customers a gift they can use time and time again with personalized tote bags from your company! Tote bags are a great way to promote your brand and show your appreciation for customer loyalty.

As an environmentally-conscious consumer, I am always looking for ways to reduce my reliance on disposable plastic and paper products. Tote bags are a great way to do this, while also getting more exposure for your company brand. They are also very affordable to produce, which is an added bonus.

If you’re looking for a great way to get your company’s branding out there, look no further than these custom tote bags from Alibaba. Prices start at just $0.70 per bag, but you’ll need to order a minimum of 1000 bags to take advantage of the customization options.

Yoga gear

The popularity of yoga continues to grow.

According to statistics, the 55 million people who practice Yoga in the United States will spend an average of $62,640 on classes, workshops, and accessories throughout their lifetime.

With the popularity of at-home yoga practices, there are plenty of opportunities here to offer white-label products.

A few options for doing this include:

If you’re looking to provide your yogis with some great apparel, both sports bra and legging options are good options. And yoga mats can also be customized with your brand.

Flip flops

If you want to inexpensively and effortlessly promote your brand, consider purchasing custom printed flip-flops. They have a large area for branding, and they can be had for cheap.

Giving out gift cards is a great way to reward loyal customers or to give out a free or discounted gift to new customers.

This great promotional product from Alibaba starts at only $0.20 a pair. You can fully customize the packaging and the flip-flops, but the minimum quantity is 5000.


Google trends show that enamel pins are growing in popularity, so this could be a great niche market for you.

white label products to sell (Source)

Enamel pins are a great way to brand your business. You can have them made in a variety of sizes and shapes, such as the above coffee mug.

You can sell these for a decent price, and they make for great add-ons for stores or businesses.

This iPhone case from AliExpress has a bunch of different designs.

Children’s Clothing

The market for infant clothing is massive, with $47,152 million being spent in 2020 alone.

If you’re looking for a unique and thoughtful gift, consider white label baby clothes. You can find onesies, t-shirts, and other items with adorable designs that will make any baby look even cuter. Plus, parents will appreciate the quality of the clothing.


Consider choosing planners as your product of choice. Planners are products that customers use regularly, so you’ll become familiar with them.

Despite advances in technology, many consumers still use paper calendars. In fact, sales of paper-based calendars were $342.7 million last year.

If you’re looking to make a product your consumers use on a daily basis, this is a great idea.

If you’re looking for a product that you can use as a marketing tool, try a notebook. Not only are they inexpensive to make, but they make excellent giveaways for trade shows and conferences. This particular one has a low price point of just $0.80.

Phone accessories

This phone is popular because people can’t put it down. Whether they’re using it for socializing, relaxation, or work, people are constantly glued to their phones.

The market for phone cases and accessories is predicted to grow to $74.43 billion dollars by 2026, with the most recent figures being from 2018.

This is a great idea if you want to try out some cheap iPhone 6S Plus phone covers from AliExpress.

If you’re looking to invest in a trending product, consider investing in a cell phone case. While a pop-socket-style mobile phone holder is trendy, its popularity is declining. Try purchasing a few and seeing how they do before committing to a larger order.

Earbuds are one of the most popular phone accessories, and with the rise in the popularity of Bluetooth headphones, these holders are becoming increasingly popular.

Organic Cotton Clothing

According to The United States Department of Agriculture, organic food sales in the U.S. totaled $52.5 billion dollars in 2018. Interest in organic clothing, however, has remained fairly stable.

If you’re looking for t-shirts, Alibaba is a great option. They have a few different options that are sure to meet your needs.

If you’re looking for some good options for organic cotton t-shirts, Alibaba is a great place to start. They have a wide selection of t-shirts for men, women, and children.

Plant-Based Supplements – A Great Choice For Your Business

While sports nutrition might not immediately come to mind when you think about plants, they are actually very popular. The global market for plant-derived nutritional supplements is projected to grow to $7.03 billion dollars by 2026, according to a report by Allied Market Research.

There are a lot of different plant-derived nutritional supplements available on sites like AliExpress.

If you’re looking for high-quality, affordable, and all-natural health products, then look no further than the extensive selection of herbal and dietary supplements on AliExpress. From bilberry and blueberry extracts to broccoli and kale powders, you can find everything you need for a healthy, active lifestyle.

Including your company logo on the packaging for sports supplement products can be a great way to build brand awareness. But, make sure you research the regulations around packaging and labeling thoroughly before getting started.

Smart Backpacks

Backpacks are a great way to carry everything you need, and smart backpacks are becoming increasingly popular. Smart backpacks feature built-in charging capabilities, making them ideal for travel.

The tech industry is projected to grow by 4.89% by 2021, so if you’re in the IT industry, this would be a great market to target.

Backpacks, because of their large surface, are great for advertising your brand. And, because they’re durable, they’re likely to be used for a long time.

This backpack from Alibaba is a great option for your next promotional event! With a minimum order of just 300 pieces, you can get your brand logo printed on the backpack, making it a great way to promote your business.

Bamboo toothbrushes

While bamboo toothbrushes are a great eco-friendly alternative to regular, disposable, plastic ones, they are predicted to only reach $48.3 million by 2027.

This eco-friendly option from Alibaba is great for those who are looking to promote their brand. You can put your logo on the packaging and on the brush itself, which is a great way to get your name out there.

Sheet Masks

A cheap and easy way to personalize your brand is with sheet masks like these from Alibaba.

Our prices start at $0.86 and depend on the number of products you order. This means you can make a good profit on these products.

Pet Beds

Pet supplies are extremely popular, with the industry raking in $19.2 billion in 2019.

If you own a pet store, you can brand all kinds of items, from pet food to dog toys, with your company name and logo. This can help increase brand awareness.


If you are looking for white label products to sell, we hope this has been useful. These options are all safe and can be used to showcase your logo or branding. Dropshipping Suppliers Directory can help you choose quality suppliers.